British Beauty Weekend will explore careers and innovations in the beauty industry, offer insights from leading companies such as WGSN, British Growth Fund and Facebook, and you’ll be able to hear from a host of leading experts and get a taster of what’s to come in 2021. The 3-day event will begin with a series of inspiring virtual panels followed by a day of activity on Instagram. British Beauty Weekend is hosted in conjunction with our patron Covent Garden.
Thursday 29th October
12.00pm – 12.30pm – Post-Pandemic Beauty: Why Safe Beauty is the New Clean Beauty
British Beauty Council patron, WGSN hosts an in depth look at how consumer needs are adapting to a ‘new normal’, prioritising antibacterial, antiviral and immunity-boosting actives in a post-Covid-19 world. Join their Beauty Director, Jenni Middleton to discover how to adapt your business plan, prioritising personal safety and hygiene for all beauty products and services.
2.00pm – 3.00pm – Careers – Smashing Stereotypes in Science & Beauty – Education Pillar
British Science Association will host an event exploring the careers of some of the country’s leading cosmetic scientists. Our expert panel with discuss cosmetic science and the stereotypes that surround the science and cosmetics industries.
6.00pm – 6.30pm – The Future of Beauty Commerce, from E-commerce to Discovery Commerce
Hosted by Facebook, this session focuses on a new approach to marketing in the digital era, focusing on a consumer journey that starts well before intent. Even more relevant now as we re-emerge from COVID-19 and people are spending less time browsing in stores – Discovery Commerce opens up new sources of demand for businesses and delights consumers with products and services they will love.
Friday 30th October
10.00am – 11.00am – Careers: How to become a brand
British Beauty Council’s President of Pillar, Education, Elizabeth Barnett-Lawton talks to a panel of industry experts and leaders about their careers in beauty and advice for upcoming beauty brands and creators.
1.00pm – 2.00pm – Creativity out of Covid – Supporting British Beauty – Innovation Pillar
Hosted by Jo Jones, co-founder of Beauty Banks. This panel will celebrate and support British beauty, offering advice and guidance for brand owners and innovators starting out on their brand journey. Joined by the British Growth Fund.
6.00pm – 7.00pm – The Future of Hair Webinar
Supported by British Beauty Patron Babyliss Pro and moderated by The Telegraph’s Sonia Haria. We explore the hair trends and innovations of 2021. The creativity and resilience of hairdressers over the last 6 months has been remarkable and we hear from leading experts about what they think will be the future of the hair industry and what salon owners & hair stylists could expect.
Saturday 31st October
Check out our British Beauty Council Instagram for exciting and inspiring takeovers and live interviews from our prestigious Advisory Board, Patrons and Community throughout the day.