Benefit Cosmetics UK & Ireland

Benefit Cosmetics UK & Ireland

Stand: F40

At Benefit Cosmetics, we believe that laughter is the best cosmetic. Why? Because when we are laughing and having fun, that’s when we are at our most beautiful. Founded by twin sisters Jean & Jane Ford in 1976, Benefit has always pushed the envelope with its instant beauty solutions, creative storytelling and unique packaging. We’re not only in the makeup business, we’re in the feel-good business. Today, we are the #1 Brow Brand Worldwide in over 50 countries, and continue to look for new ways to put a smile on your face!